Una generación a la vez: Entendiendo a los consumidores

How can brands adapt their strategies to anticipate the changing needs of each demographic group?

Understanding the interests, needs, and priorities of each generation is crucial to achieving the connections we, as a brand, are always seeking. In this session, we will uncover the nuances of wellness, creativity, and marketing, from Boomers to Gen Z, to discover the strategies that resonate best with each group. This is the secret to cultivating consumer loyalty and ensuring long-term success.

Topics:

• Wellness and creativity according to Baby Boomers, Gen X, Millennials, and Gen Z

• Baby Boomers and Generation X: 5 profiles + examples

• Millennials: 5 profiles + examples

• Generation Z: 4 profiles + examples

• Case study analysis

Date: Wednesday, September 11th | 12:00 pm 

What happens after I purchase my spot?

Within 24 hours, you will receive an email with very important information to participate in the masterclass.

This email will be sent to the same email address used for the purchase. Be sure to check your spam folder, and if within 24 hours yo haven’t received any information, you can contact us via WhatsApp (+57 304 4412812) and we'll be happy to help you out!

If I can't attend the live class, can I watch the recording?

Yes! After the class, we will send you the recording so you can watch it as many times as you like.

Can I ask questions?

Yes! We'll have very enriching discussions and we'll answer all your questions.